The Big Data Revolution: Top 5 Applications in Digital Marketing

Big data has brought opportunities as well as challenges to marketers. Digital marketers can reach more information to conduct a thorough marketing analysis. However, the situation requires them to possess in-depth knowledge of leveraging statistics and metrics to help them make a marketing strategy. In this article, I’ve listed the top 5 applications of big data in digital marketing.

The Ultimate Guide to Link Extractors for Web Scraping

You may look for the right tool to help get the list of links when you need to extract data from each link, instead of copying and pasting these links from websites manually. Choosing the right tool for business development and growth is very critical. There is no doubt that you need a more intelligent data extractor and There is no doubt that you need a more intelligent data extractor. There are a wide range of applications and software to meet your various needs. Here, we'd recommend you to try out Octoparse.

The Ultimate Guide to Web Harvesting: Extracting Valuable Data from the Internet

Web harvesting, also known as web scraping, is the process of data collection from target web pages on the Internet by specialized programs or software. Data is further exported to the database of your choice. Web Harvesting still mainly focus on web content pages that are based on HTML / XML. You may need to grasp some technical terms like XQuery and RegEx (Regular Expression) that can help you screen the content of text / XML documents and thus to collect the exact information.