In the past 10 years, mobile casinos have risen in popularity exponentially. Now, the industry is worth billions and continues to grow. New providers crop up every day and new markets are emerging. But how did it capture the imagination of the public? Below, we discuss how the mobile casino industry managed to become so popular.
One way the industry managed to set itself apart from the physical casino was with the use of bonuses. Part of this may have been spurred on by the wealth of competition. Yet bonuses have become a staple of the online casino itself, providing value to the customers playing its games. The first often offered is the casino bonus for new customers, which entices people to sign up with a new provider. However, these often go on long after signing up to keep people coming back.
Bonuses are also designed to cater to a wide range of players. VIP schemes are used to reward the people who play regularly and deposit large amounts. They usually get invited to private games, matched bonuses, and special rewards like entry into competitions and draws.
Moving With Technology
As the capability of mobile technology has increased, making them akin to small computers, iGaming developers have risen to the challenge. Early casino games often displayed a standard table set up from above or a classic slot machine. Yet now, they have made huge leaps forward with complex graphics, animations, and cut scenes.
This desire to push ahead has often put them far in front of current trends. For example, the casino industry is now using more interactive methods of play such as live casinos. These are where croupiers get streamed from a studio to the player and manage the game. Blending the high levels of interaction found in physical casinos with the convenience of a mobile game has proven highly appealing to consumers.
In some instances, this has been taken even further. These titles now have gameshow-like bonus rounds, blurring the line between television and classic casino entertainment. With big-name brands lining up to collaborate, the industry is making use of these opportunities.
Improvements in Security
The casino industry has faced a lot of red tape in the past. As it handles sensitive financial information and data, it has been imperative for its growth that these were handled in the best possible manner. Now, the casino industry invests large amounts in cyber security to protect its customers. You will find it has measures in place that equal, and often surpass many online stores or even financial institutions.
All of this has been done while making payments and deposits much easier for customers. The best online casinos will now have a wealth of ways in which people can pay, ranging from major e-wallets like PayPal to tried and trusted bank transfers.
Security, innovation, and value for customers have been the mantra of the industry and have helped it progress exponentially. While it is far from resting on its laurels, where it will go in the next few years remains to be seen. It could be the Metaverse, or just in wild new directions with its choice of games.